Elon Musk Posts a Graphic And Provocative Message

The billionaire entrepreneur enjoys shocking and provoking progressives he describes as the "woke mind virus."

Elon Musk likes to provoke and shock. 

The serial entrepreneur likes to push the limits of what is commonly considered acceptable by those he calls the "woke mind virus." 

Behind this barbarism he encompasses most of the defenders of the new progressive values. This is his new vision of culture war, which pitches traditional values against change. Two important points of the new progressive ideologies -- ESG and pronouns -- have been divisive and have been the subject of a big pushback from conservatives for several months. 

ESG stands for environmental, social and corporate governance, while "pronouns" points to the gender identity debate. It means people have to stop assuming that gender is binary and to accept that everyone has the right to decide how they want to be referred to: he/his/him, she/hers/her or they/theirs/them.

Musk believes that ESGs and pronouns are expressions of wokeism that lead to cancel culture, in other words to intolerance and the end of free speech. As a result, he's on a mission to defeat this "woke mind virus."

"The woke mind virus is either defeated or nothing else matters," he said last December.

An Image That May Come from a Porn Movie

To beat the "woke mind virus", therefore, Musk regularly attacks the progressive politicians. He never misses an opportunity, for example, to mock Rep. Alexandria Ocasio-Cortez, D-N.Y, an icon of the liberal left.

But his main weapon against progressives is provocation. It's as if he wants them to organize a campaign to demand his boycott. Musk is so sure of his influence that he's confident such a move will meet with the fierce support of his nearly 129 million Twitter followers. 

The Tesla  (TSLA) - Get Free Report CEO and Twitter boss hopes he can also count on the right and conservatives who believe that the American way of life is threatened by what they call the woke movement. For them, Musk is an icon who denounces the attack on free speech.

Musk has just posted a message that will make progressives jump. The message is an image. In the image there are two women: a blonde who is standing. She holds in her right hand a bottle containing milk and in her left hand she holds the hair of the other woman, a brunette of whom we do not know if she is seated or squatting or kneeling. The standing blonde woman forces the brunette to drink the milk. We see in the look of the brunette that she obviously does not want. Both women are dressed in black.

The blonde represents "Elon's tweets,' while the brunette is "Twitter."

The literal message is that the billionaire's tweets feed the platform, not only because they are numerous but also because they provoke a lot of interactions and make users react. 

Twitter Is Divided

Musk also seems to be suggesting that you have to deal with his posts on the platform like it or not. The image also shows that the billionaire is now aware of his influence and power. He doesn't seem to fear backlash unlike his CEO peers.

But what is problematic is the image used to convey these different messages. The image could definitely be part of a sadomasochistic movie scene or from a porn movie. It could raise the ire of defenders of consent.

The message is clearly a response to Twitter users who now complain of receiving the billionaire's posts in their feed, aka "For You", when they do not follow him.

"I don’t know what’s happening with this platform, but virtually every. single. tweet. on my “For you” feed is @elonmusk’s tweet or his response to someone. I don’t often read him, if ever. Why is this happening?" a Twitter user posted on Feb. 13.

The provocative post also comes days after a former Twitter engineer claimed he was fired by Musk because he refused to inflate the billionaire's popularity on Twitter.

"This was me, my 6.5-year stint at Twitter comes to an end today," the former Twitter employee said. "Proud of the work we did and have full confidence the three or four people left will be able to honor Elon’s requests to artificially inflate his view counts (and view counts for advertisers). Not me though."

Musk didn't add anything else to his February 14 tweet, leaving users to comment. The post had already been viewed more than 44 million times just hours after it was published. The reactions were diverse. Some users were shocked.

"Not a tweet I was expecting from you lmao," commented one Twitter user.

"But what about the choccy," added another user.

"An entrepreneur in usa can put such tweets. If entrepreneur like Ambani and Adani in India start posting such tweets people will boycott them," said one user.

The billionaire can also count on his legion of fans.

"Maybe y’all need a better sense of humor," defended one Twitter user.

"The message is 'wokes into submission'... Almost Gandhi style!," quipped another Twitter user.

"Expired milk?" one used asked.

Musk said nothing else, but for this expert in the art of getting people talking, he has already achieved one of the goals of his message: getting people talking.