Getting the keys to Ford’s new $325,000 Mustang is harder than getting into Harvard

The legendary Ford Mustang  (F)  is celebrating its 60th birthday this year, and amongst the fanfare and celebration, the Blue Oval is opening the order books to one of its most anticipated models yet. 

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Introduced back in August 2023, the Ford Mustang GTD is the fastest, most extreme version of the original pony car. With GT3 racing-inspired features and an estimated price tag approaching $325,000, Ford is making sure only its super sports car isn't just going to just any old showoff with the kind of cash to buy one. 

From now until May 20, interested parties that live in the United States and Canada who seek to have a Mustang GTD in their garage can apply on Ford's website for the opportunity to purchase one. 

However, this isn't just any old signup form, or a $500 reservation for an upcoming Tesla — Ford is combing though its applicants as if it were an Ivy League school and making sure the GTD is owned by the best and most dedicated owners. 

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The first few steps in the process is pretty straightforward; applicants create an account by inputting an email address you check daily, as well as a secure password. Once that is done, applicants will then need to provide their home addresses and phone numbers. 

However, the next few steps is where things really start to get personal, as the automaker would like to know every little thing you do with cars in a section labeled "Tell Us About Yourself."

In this section, Ford asks its applicants if they are, or were the owner of a Ford Mustang, and/or Ford or Lincoln owners in general. They also ask applicants if they are active within the motorsport community, or own "similar performance vehicles from other manufacturers."

The Blue Oval also asks applicants if they use any of Ford Pro's fleet vehicles or services or use Ford vehicles in a manner "related to charitable activities." Additionally, they also ask if applicants consider themselves "an influencer of public opinion" or a car collector. 

For some additional brownie points, applicants are encouraged to fill out a section called "your style," Here the automaker is reaching out a hand and allowing applicants to air out their interest in the Mustang GTD. 

Here, they ask applicants to film and upload onto Youtube or Vimeo, a 60 second video of themselves telling Ford why they "would be a good Ford Mustang GTD owner." Additionally, they also ask applicants for links to relevant online content that they believe would help them in consideration of their application.

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There is good reason as to why Ford should put applicants through such a hassle. Similar to that of the sneaker resale market, 'limited edition,' or hyped-up cars like Tesla's Cybertruck  (TSLA)  are prime targets for resellers, even if resale clauses exist and becomes desired more for its monetary worth instead of the car's abilities or fun factor.

As noted by the questions in the application, the Blue Oval wants Mustang GTD owners to enjoy the heck out of their Mustang GTDs by driving it, making online content showing its cool features, and taking it to local car shows.

Despite its limited production run of about 1,000 to 2,000 cars, the lucky few will get to experience the closest thing to an actual race car. The GTD features an 800 horsepower 5.2 liter supercharged V8, active suspension and a racing body kit with a huge rear wing — not bad for its seemly steep price tag.

Ford says that it will open applications to customers in Mexico, Europe, and the Middle East in June, and that North American GTDs will begin production by late 2024 or 2025.

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